Patients search for treatment, cost, and availability
A patient who needs an implant does not begin with a broad search for dentistry. They ask about implant cost, recovery, insurance, or who provides the treatment nearby. Someone with a broken tooth searches differently. So does a parent looking for a dentist who can see a child this week.
Your website should answer those searches directly. One general services page forces every treatment to compete for the same small amount of attention. Focused pages make the practice easier for Google to understand and easier for patients to trust.
A clear page for each treatment you want to grow
Implants, Invisalign, veneers, emergency care, crowns, and other priority treatments each get a useful page. The page explains what the treatment is, who it helps, common cost and insurance questions, and what the next step looks like at your practice.
Those pages are connected with sensible internal links and supported by honest location pages for the communities your patients actually come from. No fake offices and no pages written only to repeat a city name.
Local visibility starts with a complete practice
For many dental searches, patients see the map results before the regular website listings. Your Google Business Profile needs accurate categories, complete services, current photos, steady review activity, and the same practice information shown across the website.
Each office also needs a clear role. Multi-location groups should help patients choose the right location without creating duplicate pages that compete against one another.
A website that makes the appointment easy
A patient should know what you offer, where you are, and how to contact the practice without working for it. Phone and appointment options stay visible. Treatment information is written in plain language. The site loads quickly and works properly on a phone.
Call and form tracking show which pages produce inquiries. That keeps the work tied to patient demand instead of a report full of numbers that do not change the schedule.
What the monthly work includes
The first step is an audit of the website, Google Business Profile, reviews, tracking, competitors, and treatment searches in your market. From there I prioritize the technical fixes and pages most likely to remove a real visibility gap.
Each month includes treatment and local content work, on-page and technical improvements, profile maintenance, review support, and measurement. You receive a plain-English summary of what was completed, what moved, and what comes next.
The service is $2,000 a month with no long-term contract. I do not guarantee a Google ranking. I do guarantee that you work with the person doing the work and that the site, content, domain, and profile remain yours.
Who you work with
Honey Badger is a small, operator-led SEO business. I work directly on the research, writing, technical changes, and reporting. There is no account-manager layer and no handoff to a junior team after the first call.
I currently manage SEO across a three-office dental group, so the work is grounded in the day-to-day reality of treatment priorities, multiple locations, reviews, and patient conversion. Detailed evidence is kept in the Dental SEO case study, where it can be labeled and reviewed properly.
Questions dentists ask me
How long does dental SEO take?
A healthy site can begin earning new impressions within weeks, but meaningful movement on competitive treatment searches usually takes several months. The timing depends on your market, the condition of your website, your local competition, and your review base. I report what is moving every month and do not promise a ranking date I cannot control.
Do we need a page for every treatment?
Every treatment you want more patients to find should have a useful page of its own. An implant patient, an Invisalign patient, and someone looking for emergency care are asking different questions. A focused page gives Google and the patient a clear answer.
Can you work with our existing dental website?
Usually. I audit the platform, speed, page structure, tracking, and editing access first. If the site can support the work cleanly, we keep it. If it is holding the practice back, I will explain why before recommending a rebuild.
Do you manage the Google Business Profile?
Yes. Categories, services, photos, review responses, and business information all need to agree with the website. For local dental searches, that profile is often the first place a patient compares the practice.
How do we know which pages produce patients?
Calls and forms are tracked from the beginning. The monthly report connects search visibility to the pages and actions that matter, so we can improve what is producing inquiries and stop guessing.
Is there a contract?
No. The service is month to month at $2,000 a month. The website, domain, content, and profile remain yours.
Tell me about your practice
I will review the market, the site, and the treatments you want to grow, then tell you plainly what I would address first.
Get My Free Analysis